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Alberto Pliego Beguerisse
Contact
alberto.pliego@perezllorca.com
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Practices and Sectors
- Franchising and Licensing
- Intellectual Property
Profile
Alberto has over 16 years of experience as an Intellectual Property attorney, providing legal counsel to domestic and foreign companies, as well as to individuals, mainly on trademarks, copyrights, litigation, franchising, licensing, and distribution.
Studies:
- Master of Laws (L.L.M.) in Intellectual Property Law, The John Marshall Law School, Chicago, Illinois, United States of America
- Postgraduate Degree in Intellectual Property, Universidad Panamericana, Mexico City, Mexico
- Certificate in Civil, Family and Criminal Law, Universidad Nacional Autónoma de México, Mexico City, Mexico
- Law degree (J.D. equivalent), Universidad Nacional Autónoma de México (UNAM) Mexico City, Mexico
His working languages are Spanish and English.
Experience
His experience includes advising clients from different industries in both consulting and litigation matters related to the protection and defence of intellectual property rights, as well as the negotiation, drafting and execution of franchise agreements, licenses, distribution and, more broadly, different types of intellectual property contracts.
Alberto represents clients from a myriad of industries such as retail, advertising agencies, hospitality and military industries, construction companies, telecom, technology, consumer goods, among others. He also provides corporate intellectual property advice in transactional matters including IP due diligence, IP protection clause drafting, as well as other types of agreements.
Academic and Publishing collaborations
- Article: “Legal implications when using ChatGPT”, published by Legal Industry Reviews
- Article: “Nft’s: The blockchain as a means of authenticity of digital artistic works”, published by Legal Industry Reviews, April 2023
- Article: “Cannabis and Industrial Property”, co-author, published by Legal Industry Reviews, November 2022
- Article: “Intellectual Property, Regulations Pending”, published by Legal Industry Reviews, September 2022
- Article: “Metaverso and Intellectual Property”, co-author, published by Legal Industry Reviews, July 2022
- Advertising and Marketing Guide 2020, Mexico Chapter, published by Chambers and Partners
- Doing Business Guide 2019, Mexico Chapter published by Chambers and Partners
Professional Organisations
- Mackrell International
- Asociación Nacional de Abogados de Empresa, Colegio de Abogados (ANADE – Mexican Association of Business Lawyers)
- Mexican Association for the Protection of Intellectual Property (AMPPI)
Awards & Recognitions
- Recognized in Intellectual Property, Chambers and Partners
- Intellectual Property recommended, The Legal 500
- Recognized lawyer in Intellectual Property, Latin Lawyer 250
- Recognized in Intellectual Property, World IP Review
- Recognized lawyer as Trademark Leader, World IP Review
- Recognized lawyer as Patent Leader, World IP Review
- Recognized prosecution and strategy individual, World Trademark Review
- Recognized as Valuable Practice in Intellectual Property: IP Litigation, Leaders League
